Tips for aspiring dropshippers
Tips for aspiring dropshippers
Building your own business is a complex job. Here you cannot do without up-to-date knowledge and useful recommendations. Specialists from Selpway Trading company have shared a few practical tips that will help entrepreneurs who have decided to engage in dropshipping.
Promotion creatives
Pay special attention to the creatives and information provided by the vendor: photos, videos, product descriptions and specifications. How good are these materials? This determines whether you will use ready-made creatives or whether you will have to create them yourself. Because it often happens like this: the manufacturer produces goods of excellent quality, but does not know how to present them at all. To successfully sell such products, dropshippers will have to spend time and money on creating photos, videos and descriptions.
By the way, by creating creatives yourself, you understand much better what exactly you are selling. And this is important, because a competent seller looks authoritative in the eyes of the buyer.
Pay special attention to the creatives and information provided by the vendor: photos, videos, product descriptions and specifications. How good are these materials? This determines whether you will use ready-made creatives or whether you will have to create them yourself. Because it often happens like this: the manufacturer produces goods of excellent quality, but does not know how to present them at all. To successfully sell such products, dropshippers will have to spend time and money on creating photos, videos and descriptions.
By the way, by creating creatives yourself, you understand much better what exactly you are selling. And this is important, because a competent seller looks authoritative in the eyes of the buyer.
Relevance and quality control
Make it a rule to check every new product you intend to sell. Regardless of the quality of the creatives provided. Especially if you start working with a new supplier.
Always make a test order and check the speed of dispatch, as well as the quality of the product and packaging. This way you will immediately see all the weak points and can avoid problems related to them. This is important because the buyer will blame you, not the supplier, for every problem.
The same goes for relevance. Managers at Selpway Trading ltd advise you to keep a close eye on your suppliers' stock and keep yourself up to date on the availability of the products you sell, as well as keeping an eye on their costs. This way you will not get into an awkward situation: you have made a sale to a customer in your online shop, but the item is not available in the supplier's warehouse.
Make it a rule to check every new product you intend to sell. Regardless of the quality of the creatives provided. Especially if you start working with a new supplier.
Always make a test order and check the speed of dispatch, as well as the quality of the product and packaging. This way you will immediately see all the weak points and can avoid problems related to them. This is important because the buyer will blame you, not the supplier, for every problem.
The same goes for relevance. Managers at Selpway Trading ltd advise you to keep a close eye on your suppliers' stock and keep yourself up to date on the availability of the products you sell, as well as keeping an eye on their costs. This way you will not get into an awkward situation: you have made a sale to a customer in your online shop, but the item is not available in the supplier's warehouse.
Value, not price
At the start, try to choose everyday goods, of average value and with a mark-up of 100 per cent or more, without paying attention to high competition. This way there is less chance of going under. Especially for a newcomer. And do not dumping: compete not by price, but by value.
Remember: the customer exchanges his money for some benefit. A deal is favourable to the customer when he gets more than he gives away (or at least he thinks so). This can be achieved by either reducing the cost or increasing the value in the eyes of the customer. And almost always the right decision: increasing value.
Don't forget that it is your customers who pay all your expenses with their money: advertising, logistics, employee salaries, and so on. Which means your markup should include every item of these expenses. That's how the profitability of your dropshipping business will be sustainable and the risk of going bust will be less.
You can learn more useful dropshipping tips from other articles published on the Selpway blog https://selpway.com/en/blog.
At the start, try to choose everyday goods, of average value and with a mark-up of 100 per cent or more, without paying attention to high competition. This way there is less chance of going under. Especially for a newcomer. And do not dumping: compete not by price, but by value.
Remember: the customer exchanges his money for some benefit. A deal is favourable to the customer when he gets more than he gives away (or at least he thinks so). This can be achieved by either reducing the cost or increasing the value in the eyes of the customer. And almost always the right decision: increasing value.
Don't forget that it is your customers who pay all your expenses with their money: advertising, logistics, employee salaries, and so on. Which means your markup should include every item of these expenses. That's how the profitability of your dropshipping business will be sustainable and the risk of going bust will be less.
You can learn more useful dropshipping tips from other articles published on the Selpway blog https://selpway.com/en/blog.